digital marketing

Top tips for digital marketing techniques that are useful for luxury resorts and hotels

Luxury resorts and hotels have to create a website that reflects what they have to offer at their properties. The internet has certainly changed the way customers plan their holidays as they definitely want to research and buy on their mobile phones. Firms need to learn how to use modern digital marketing techniques to attract

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By Mark
The best ways for hotels to use SEO to get a higher ranking on major search engines

Hotel companies wanting to get their search engine rankings higher must think about what will help them to get to the top. The most important lesson for firms to learn is that they will achieve this if they create fresh content on a regular basis. The content on a website has to be original and

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By Mark
Why a top digital marketing plan will help hotel firms to prosper in the travel industry

It is vital for hotel companies to understand how digital marketing works to allow them to get ahead of rivals. When a business learns how to reach customers through the right type of advertising they will get more bookings and increase profits. There are a range of brilliant methods that companies use to get their

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By Mark
How to create a brilliant online hotel website to increase reservations and profits

Hotel companies must put the creation of their website as the top item on their business agenda, making sure it makes a brilliant online impression. A hotel website must be very effective in enticing customers to want to learn more about the product. Generating a top website is easy if a firm knows precisely how

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By Mark
Top tips for hotel firms to ensure they make the most of their website to raise profits

Hotel websites are very useful marketing tools when it comes to advertising what a property has to offer customers. Whatever the size of a hotel firm it must create a website to convey its brand message and ethos. A hotel website is like a shop window that shows off what it has to offer travellers,

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By Mark
Why hotel companies need to use a responsive web design to get ahead of rivals

With the increased usage of smartphones the way the internet is used by the public has changed over the years. Mobile phones in this modern digital age allow tourists to access hotel websites easily, and book a room with a swift click of a button. Travellers appreciate using apps that allow them to book a

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By Mark
How localization can help a hotel business to gain customers and raise revenues

A hotel company really needs to have knowledge about the area that it is based in to appeal to customers. Localization is a wonderful tool that hoteliers can use to get ahead of rivals, and includes the idea of expanding a business to reach countries abroad. The word literally means the process of making something

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By Mark
How hotel companies should use social media to improve customer engagement

Using social media is a very crucial part of gaining customers when trying to promote a hotel business to the buying public. There is much to learn when it comes to these platforms, as it is not as easy as it first looks. Companies need to sign up to the main three sites that include

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By Mark
What hotel companies need to consider when creating a business website in Dubai

Creating an effective online business is something hotel companies really need to work hard on to engage their customers. The rapid rise of the internet and smartphones to buy a range of products in recent years has helped the hotel industry to gain new guests. Travellers are conducting their purchases online in this modern digital

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By Mark
How hotel companies can improve their business through great SEO and social media

Digital marketing is one of the most important tools to use when promoting a hotel firm and it can really boost customer numbers to increase profits. There are a variety of strategies that can be used to reach travellers including social media and great Search Engine Optimization (SEO). The design of an online site has

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By Mark